When the whole world is uploading content, you need to consider visual presentation, as well as great copy, to make your work stand out. Here are some tips to know.
Learn your trade
Visual journalists all train at high-quality institutions. This teaches them the skills of the trade, which go far beyond adding clickbaity headlines and adding AI-generated images. A lot of thought and strategic planning goes into the creation of visually compelling content, considering aspects such as photography, videography, design, visual layouts, fonts, and more. A trusted journalism degree from a provider such as the //schoolofjournalism.co.uk/ will cover everything you need to know to excel in your chosen field.
Specialise
If you can specialise in your field and develop your own signature style, you will be able to create a recognisable style that lets you stand out and builds a follower base. This creates an audience and will encourage them to come back for more of your work. If you don’t have a distinct style yet, keep trialling and testing until your own creativity starts to shine through.
Network
As you build your style, network with other visual journalists whose work you love and make contact. Ask for tips and really listen. If you’re genuine, people will want to help you. Consider whether you can also guest post on high-domain or authority websites that relate to your niche. It’s a win-win as you will be offering material that also offers genuine value to the website’s audience, whilst building your own exposure.
Try these tips and see which ones work for you!
